A Framework for Assessing Adoption of Emerging Technologies in Oil Distribution Networks in Tanzania: The Case of TANOIL and PUMA Energy

Abstract

The adoption of emerging technologies is critical for enhancing operational efficiency, competitiveness, and sustainability in the oil distribution sector. In Tanzania, oil distribution companies face challenges related to technological readiness, organizational capacity, and environmental support, which affect their ability to integrate innovations. This study aimed to evaluate the technological, organizational, and environmental factors influencing the adoption of emerging technologies in Tanzania’s oil distribution sector, and to develop an integrated framework to guide effective technology adoption. Data were collected from two major oil distribution companies, TANOIL and PUMA, using structured questionnaires. Data were analysed by using descriptive statistics, correlation and multiple regression. The results indicate that technological and organizational context have positive and significantly influence on adoption emerging technologies. Contrary, environmental factors showed a positive but insignificant influence on adoption emerging technologies. The study concludes that the adoption of emerging technologies in Tanzanian oil distribution sector is primarily driven by technological and organizational factors, while environmental does not motivate oil distribution companies to adopt new technologies. To enhance adoption, the study recommends that policymakers strengthen supportive regulations and industry incentives, while companies invest in internal capacity-building to fully leverage emerging technologies.